Posted on Leave a comment

Tips on Doing SEO For a Small Business

Knowing if the search engine optimisation company you choose is doing a good job isn’t always as easy as it seems.

Many poor performing companies use “smoke and mirrors” techniques to try and baffle their customers to make it appear they are doing a lot, when in reality, they are doing very little. On the other hand, many great search engine optimisation companies perform fantastically, but their honesty, openness and their knowledge of what is actually achievable makes their clients think that they aren’t as good as others. After all, would you prefer just “promises of results” or would you prefer “actual provided results”?

So, how can you identify what sort of company the search engine placement company you have selected is? Well, you can look at Google’s recommendation on ‘What’s an SEO?’ to help you tell the “promisers” from the “providers”:

Did your SEO company send you an unsolicited email?

Most SEO companies will not send you spam, but be careful not to confuse this with the genuine marketing that genuine companies send out. View all unsolicited emails with scepticism, and check out the company thoroughly before you buy. Just because they claim to be able to do something doesn’t always mean they can! รับทำ seo

Did your SEO company guarantee you a number 1 position on Google?

Or on any other search engine for that matter. The search engines are the only ones who can decide which site to put in the coveted top spot for any given search, so SEO companies simply cannot guarantee this. However this must not be confused with SEO’s who give more general guarantees i.e. Guaranteed listings, or a guaranteed top 10 position, for 1 of a number of terms. Also remember that these sort of guarantees can be made for pay per click listings, and paid inclusion directories. Some companies also offer money back guarantees, and a show of good faith. Again you must decide if you feel these guarantees are reasonable and sound, or if they seem too good to be true.

Did your SEO company explain clearly what they were going to do.

Few companies will explain everything to their clients, partly because they don’t want to confuse people and, especially with SEO, because most companies have had people milk them for information only to set up a rival company elsewhere, and just as you wouldn’t expect your hairdresser to teach you how to cut your own hair, you shouldn’t expect your SEO company to teach you how to optimise your own site, however, any company should be able to give you examples of the work they are carrying out, and give you broad descriptions of what they are doing. If your SEO company refuses to give you any information, be wary.

Did you have to have a link from your site to your SEO company?

Many reputable companies will add a link from your site to theirs, however this shouldn’t be a condition of service, unless this condition has been made clear to you prior to any work being carried out. and they should be willing to remove any such links if you ask. This does not apply to areas such as free hosting, or web design where often this is a condition of service.

Be sure to understand where the money goes.

Firstly be sure to make sure you understand weather you are paying a company for natural listings, or weather they offering you a pay per click campaign. In most cases the money paid to an SEO provider is paying for the time factor involved in optimising a website, however all SEO companies should be willing to explain where you money is going, and how much time they are putting in for that sum. You must bare in mind that there are genuine costs associated with natural optimisation.

Can your SEO company provide verifiable testimonials and case studies?

And can you contact the people who wrote them. Anyone can make up a testimonial, so do your seo company have email or web addresses on their testimonials & case studies? If not, can they give you the email address of a customer who will be willing to talk to you. Be wary of any company who does not have this transparency.

Most importantly

Are you happy with the way that your SEO company have performed. At the end of the day, if you think that they are doing a good job, and you would recommend them to other companies, friends, or family, then chances are that your company are doing well. If you are not happy with the way they have performed, before you decide that they are no good, approach them first, and get an explanation, if they can provide you with a satisfactory answer, then they are probably still an OK company, if they can’t then you may have to go elsewhere. Have a look at our top rating SEO companies, to find the right one for you.

What are the most common abuses a website owner is likely to encounter?

One common scam is the creation of “shadow” domains that funnel users to a site by using deceptive redirects. These shadow domains often will be owned by the SEO who claims to be working on a client’s behalf. However, if the relationship sours, the SEO may point the domain to a different site, or even to a competitor’s domain. If that happens, the client has paid to develop a competing site owned entirely by the SEO.

Another illicit practice is to place “doorway” pages loaded with keywords on the client’s site somewhere. The SEO promises this will make the page more relevant for more queries. This is inherently false since individual pages are rarely relevant for a wide range of keywords. More insidious, however, is that these doorway pages often contain hidden links to the SEO’s other clients as well. Such doorway pages drain away the link popularity of a site and route it to the SEO and its other clients, which may include sites with unsavoury or illegal content.

Posted on Leave a comment

The Best Gambling Guide For Beginners

In my opinion gambling is so appealing because of the opportunity to get something for nothing. The opportunity for a person to sit down at a machine for example, put a $20 bill into that machine, and walk away from said machine with more than a $20 bill for simply pushing buttons. This is what we all hope for, but how stupid does that sound when you read it? Pretty stupid, right? Oh, but wait. That machine flashes and makes dinging sounds at you and someone walks around and asks you if you would like anything to drink, so the whole process is entertaining, right? I almost forgot about the entire process being “entertaining”.

That’s the excuse we all use. I used to use the “entertaining” excuse to why I gambled. The entertaining excuse and the free drinks’ excuse. The free drinks are a good one. I used to say, “Yea, I may not win any money, but I get free drinks.” Now that I don’t drink or gamble anymore that excuse sounds so stupid it’s almost unimaginable! But the fact remains, that I used to say exactly that. Of course, when you actually think about it the drinks are anything but free, but when we want to gamble, we will convince ourselves of almost anything. 918kiss

This is another big appeal of gambling. Not dealing with reality and the truth. When you’re gambling you’re doing anything but dealing with what’s true. Because what’s true are all of the things mentioned above and the simple fact that gambling is a complete waste of money. That’s the truth that many people don’t want to deal with all in the name of flashing lights, noises, and free drinks.

The bottom line is that gambling is so appealing because of the promise of something for nothing. Too many people want to receive something for nothing. The good news is that you can break this cycle if you just try. I think Marcus Aurelia’s said it best when he reminded us, “Nothing happens to any man that he is not formed by nature to bear.”. You can overcome anything that you think you need to. By the way, do you remember what your mother told you years ago? “You can’t get something for nothing.” This my friends, is the truth.

When gambling NCAA March madness many bettors make the mistake of just placing large bets on the Number 1 seeded teams. This can be a mistake and can cost the bettor a lot of money. The experts who analyze the games and teams in the tournament know that there are a lot of other factors to consider when gambling NCAA March madness games. One of these factors is how a team has done all year against the point spread. If a team has a solid winning record, but has a poor Against the Spread (ATS) rating it is probably not a good idea to think it’ll start beating the spread in the tournament.

The experts also look at gambling NCAA March madness from the standpoint of home court advantage. This may sound at first like something that would not be a factor since the final four games are usually played at a neutral site. However, if Louisiana State University is in the final four and the games are being played in New Orleans, there is a definite home court advantage for LSU. New Orleans is only sixty miles from the LSU campus in Baton Rouge. Other factors to be considered when gambling NCAA March madness are how teams match up against each other in all aspects of the game including individual talent, team speed, and free throw shooting percentages, among others.

When gambling NCAA March madness it’s always a good idea to get the input of the expert basketball handicappers sportsbook. You don’t have to accept their recommendations, but what they have to say can often point you in the right direction.

Posted on Leave a comment

What Every Business Owner Must Know About Digital Marketing

Digital Marketing / Internet Marketing / Online Marketing are one of the most used terms of the industry today. However, it is sadly just a bunch of jargon for most of the people who hear it and use it to convey their mind. What exactly is digital marketing and what part of it is essential for today’s business person? We’re here to break it down for you in the simplest words possible.

Online Marketing is simply marketing of your product or service onto digital platforms so as to hold onto your loyal consumers as well as increase your reach to new potential target audience swiftly.

That is it. That is what Online marketing is. There are some further questions that need attention to solve your confusion; such as:

Is digital marketing the same as social media marketing?

The answer is yes. Digital / Internet marketing is a wider concept as compared to social media marketing in the sense that, all social media platforms are available digitally i.e. via the internet. However, there are other platforms that come under digital marketing other than social media marketing.

What are the concepts and platforms of digital marketing?

The search engines that we use to search our queries and requirements are in themselves a humongous platform for online marketing. This concept is called “Search Engine Marketing” or SEM.

Search Engine Marketing is marketing of your product on search engines such as Google and Bing by Yahoo. This platform is of utmost importance for businesses that are into a B2B industry.

Another concept that comes under the wing of digital marketing is “Search Engine Optimization” or SEO. Search Engine Optimization is a way of developing your website’s content in a way that allows the search engine’s algorithm to crawl and test your website efficiently. It is a way to get higher rankings in the search results on the search engine; helping us to have a better hand at SEM. https://www.tightslice.com/best-tampa-seo-company/

SEO is a primary necessity of any and every website owner as it helps you stand out among the sea of websites we see today.

Social Media Marketing is a concept that comprises of campaigns designed to market your product or service on social media platforms such as Facebook, Twitter, YouTube, LinkedIn, etc. SMM is a great tool when it comes to products that have a B2C segment. Tight Slice

There is an interesting concept called Re-marketing in Internet marketing which enables us to reach out to the potential consumer base multiple times. It can be seen as following your consumer on various platforms, websites and showing your personalized ad copy to them so as to keep reminding them about their visit to your website.

This also enables us to work on another factor called Consumer Lifetime Value wherein we can increase our reach to existing customers and improve our ROI from these consumers through various practices such as Email Marketing, Re-marketing, Paid Ad campaigns, RSS Feeds etc.

Posted on Leave a comment

Why Is Digital Marketing So Important

Why is digital marketing so important?

The next big hopes for the best results in business development and career growth.

As the internet users across the world have been increased massively by year on year and when it compares to since 2000-2018 the ratio is increasing year by year. Now the fifty percent (50%) of the population around the world are using the internet. And by 2020 the active internet users are crossing 65% of the population across the world.

The main reason to increase the active internet users in last few years is due to the high usage of smartphones, tablets, and other smart devices around the world. These are very handy and useful to carry along with people where ever they go. Considering all these points the online marketing is a vast and broadly open to all the people around the world to connect through multiple devices like (Mobile (Smartphone), Laptop, Desktop, Tablet, Smart TV etc.) So this is going to help the Digital Marketing industry to expand worldwide their online market everywhere without having any shops in a particular place.

Now let us know the importance and the advantages of Digital Marketing.
The important thing in the digital marketing it is very easy to adapt and connect with the target audience worldwide. There are multiple chapters under digital marketing category which is coming with different modules. A few prime modules details have been briefly given below for the reference. Tight Slice Marketing

The prime chapters in digital marketing courses

1 Websites (for online presence)
2 Content Marketing
3 SEO/ Search Engine Optimization
4 Google Ads
5 Social Media Marketing/ Facebook, Twitter, LinkedIn, Instagram etc.
6 Email Marketing
7 Mobile Marketing
8 Social Media Optimization
9 Online Reputations Management
10 Analytics

So when the industrialist, business owner, service providers understand these methods why those are very important in the digital marketing field and the need of online presence for any business in current situation then this will become very easy to implement the online marketing strategies in their industry or field.

Digital Marketing job openings are everywhere around the world. Need to learn digital marketing courses thoroughly to perform well in the industry. When you complete the digital marketing training from the institute at Academy, your confidence level would be high and you can easily get the job as desired.

The Main Channels of Digital Marketing Courses Tight Slice Marketing

Websites

The online presence is very very important to any of the business for the present generation in the current marketing situation as without the website or information on online about your business which can’t be taken far away. So that the websites which is having the complete details about your business and gives more information to your clients or consumers and makes them know more about your business and its functions. So without the online presence, it is hard to reach more people and create the awareness about the products and brand name.

Content Marketing

Why is content very important in digital Marketing field or online marketing? As the content is the king of all the other chapters of digital marketing or online marketing because when consumer visit a shop directly to purchase or inquire about any of the product in the shops the shopkeeper will explain them thoroughly the features and benefits of the products.